SS Activewear and Alphabroder to Unite
Industry Giants Join Forces
Acquisition Set to Create Apparel Powerhouse
In a move that will shake up the activewear industry, SS Activewear, the No. 5 supplier in the PPAI 100, has announced plans to acquire Alphabroder, uniting two branded apparel titans. The acquisition will create a powerhouse with a comprehensive portfolio of products, services, and distribution channels.
Clayton Dubilier Rice (CDR), a private equity firm that has backed SS Activewear since 2018, has played a key role in facilitating the acquisition. CDR has a track record of investing in successful businesses and helping them grow. The firm's involvement signals its confidence in the combined potential of SS Activewear and Alphabroder.
With this acquisition, SS Activewear and Alphabroder will be able to offer customers an unparalleled selection of apparel, accessories, and promotional products. The combined company will have a global reach and a dedicated team of experts to support customers' needs.
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